10 things to do in 2010

While we are still in the first few weeks of the new year I through it would be good to look at come of the things you should focus on during 2010 to.

In no particular order here is my list of 10 things to do in 2010:

  1. Have an HR/Talent Management/Recruiting application blueprint
  2. The IT environment in many organisations is complex and needs constant management, even in the smallest of organisations. To help with managing the complexity ensure you have a strategy/roadmap/blueprint to follow.

  3. Learn about Search Engine Optimization (SEO)
  4. It seems finally organisations are starting to take note of the value that can be achieved from a decent career’s web site. While content and design are critical understanding a bit about SEO can help your jobs appear in the elusive number 1 spot of search results. Even if you do not have a career’s web site having your personal brand appear in search results can be a great thing.

  5. Implement a workforce planning program, with a foundation around competencies
  6. The recent CedarCrestone HR Technology survey found that organisations who were using workforce planning and competency management tools had significantly higher sales growth than those that did not. While they say they are not suggesting causality but over the last few years there has been stronger linkage between sales growth and these areas.

  7. Think beyond Facebook and Twitter when looking at social media
  8. With so much talk about Facebook and Twitter I feel people have forgotten that social media is more than just these two sites. Remember social media is about user generated content, including blogs, images, video, audio, ratings, reviews etc.

  9. Focus on high quality hires, never settle for less
  10. This should always be the best line of your hiring decisions. Period.

  11. Ensure your HR/Recruiting function is metrics driven
  12. Related to workforce planning is being metrics driven and I am not talking just about lists of headcount either. Gaining a deep understanding of your business and it’s drivers is critical to success. Do you know the best performing source of talent? What about the performance of your succession plans? But do not create an environment where you have an over reliance on benchmark based data as this basically turns the measures in to commodities by assuming what works for one organisation will work for yours.

  13. Don’t be afraid to experiment
  14. This one is for the Australian’s out there, experiment and fail!! As a population we tend to be afraid of failure. Do not be afraid. Organisations that experiment and fail regularly then to succeed.

  15. Learn about Web Squared
  16. You might be asking web what? Web Squared is the next evolution of the whole Web 2.0 idea. Web Squared builds on the idea that everything and everyone in the world cast “information shadows” or data. This data when leveraged provides extraordinary opportunities to organisations.

  17. Begin to think how you can bring real time into your operations
  18. The first part of web squared that you can bring into your organisation today is leveraging real time data. Look at real time data as key signals that form part of your business processes.

  19. Never ever forget about change management
  20. One of the biggest reasons for projects, of any sort, to fail is a lack of acceptance in the final outcomes being sort by the project. This can be alleviated through an effective change management program.

Some unrelated thoughts

The famous Web 2.0 Summit wrapped up late last week with lots and lots of product announcements and more news stories than I could ever hope to digest. (Not helped by the fact that I have been sick for about 4 days now.)

Anyway here are a few summary items:

“Many people use it for professional purposes — keeping connected with industry contacts and following news,” said Evan Williams, Twitter’s co-founder and chief executive. “Because it’s a one-to-many network and most of the content is public, it works for this better than a social network that’s optimized for friend communication.”


Yes all of these announcements and trends are great except the most interesting thing for me happened before the conference even started.

Web Squared.

With both Read Write Web and ZD Net providing some good coverage. Basically Web Squared is about the intersection of social web technologies with the emerging trend of real world objects connected to the Internet in some fashion, aka Internet of Things and with “Shadow Information“.

To quote Tim O’Reilly and John Battelle:

Collective intelligence applications are no longer being driven solely by humans typing on keyboards but, increasingly, by sensors. Our phones and cameras are being turned into eyes and ears for applications; motion and location sensors tell where we are, what we’re looking at, and how fast we’re moving. Data is being collected, presented, and acted upon in real time. The scale of participation has increased by orders of magnitude.

So to pull this rambling post to an end I ask this simple question.

Given corporations missed Web 2.0, will they miss Web Squared (or what ever it is called)?

I suspect there will be more on this topic.