Another blog from a regular blogger who has now joined to growing ranks of corporate bloggers dive into mark talks about his initial thoughts of blogging for IBM.
He talks about being careful about the content, in your personal blog as well as the corporate one.
What will he write about on the IBM blog, according to Mark? “Stuff related to my day job as an accessibility architect for IBM. Cool stuff coming out of IBM’s Emerging Technologies group once it, you know, emerges. Probably other stuff too. These things have a way of taking on a life of their own.”
This will be interesting because the cool stuff that is coming out can only be discussed once it is in the public domain, and then still limited until released as a real product.
I would be interested to see how many of these organisations setting up externally facing corporate blogs are actually using blogs internally as well as a form of knowledge management.