Michael Specht

After reading a post about collaboration and recruiting from Jobscience I went to watch the TEDGlobal Video of Rachel Botsman who explores the currency that makes systems like Airbnb and Taskrabbit work: trust, influence, and what she calls “reputation capital”. To me what Rachel is talking about is really the same as Whuffie, a term [...]

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Yes you read that right. MySpace is back, new, improved and very different. Mashable have a very good round up of the new MySpace service with the opening paragraph summing up how I felt after using the service for the first hour: The new MySpace is pretty. It incorporates many of the trends in modern [...]

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Here is my presentation from the ATC Social Media event. My main messages that I hope people took away were: Using social media for marketing is ok, but engagement and community is better Engagement and community is harder than just a Twitter account or Facebook Social Media is not easy, nor is it free True [...]

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I have been pondering the future. What is next? Do you know? If so please do tell. A number of years ago I pondered what was next from blogging and podcasting, neither of these forms have really survived in the way the were circa 2005/2006. Let alone what happened to MySpace, Friendster, Orkut… Let’s look [...]

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Tomorrow morning I am doing a presentation for MyCareer and some of their clients looking at the wonderful topic of: Who owns your brand in a social media world An interesting topic some might think more interesting have a job board promote social media, more on that later. While I have a large amount of [...]

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