You can loose the company brand because an employee leaves

The tech blogosphere is a buzz with the news that Amanda Congdon has left Rocketboom, just check out TechMeme or TechnoratiAmanda’s farewell video can also be seen.
Whatever the truth is behind the story if an employee is the brand of an organisation, retention of that employee is essentially protection of your brand!

Amanda is already getting job offers, (Via Ben Barren.) so expect to see her again very soon.

If you are an HR Manager and have a high profile employee who has turned into the companies brand you would do well to look at retention strategies and exit strategies in case they do leave.  Given you will be working with companies brand it would pay to speak to the marketing types as well.

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