White paper registration!

Ok this is just a rant and I am picking on Hire Desk only because they are the most recent company to do this.

Many technology focused companies require you to register before you can download their white papers, this gives them some great lead data, which I support. But WHY WHY WHY do I have to do it everytime! Have they not heard of a cookie?

Even worse is HireDesk I recently subscribed to a email newsletter which I thought was going to give me access to some great content, lets not even start as to why they do not have an RSS feed. I got a email today around measuring the quality of new hires, I thought it was interesting so I clicked to download the white paper. Guess What! I have to register with them, again!

Now I am a subscriber to their email list they should know this and automatically allow me access to the white paper without me having to fill in the forms yet again!

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