An interesting recruitment strategy. The British Catholic Church has started to use beer mats ads to target potential priests.
I guess they must has a talent issue are are chasing the passive job seeker.
2 thoughts on “Beer mats for recruitment”
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Michael Specht 
This is great, if you haven’t seen it yet:
http://www.accolo.com/pages/spicy.shtml
It’s a remake of the Paris Hilton commercial, with a clever recruiting tie-in.
Thanks for the link I will check it out.